Wednesday, March 7, 2012

Exploring: BIG HIT ENT. Episode #1

Big Hit Entertainment is a sub-company of JYP that houses several artist, these are 2AM, 8eightLim Jeong HeeLee HyunHOMME, and David Oh.
Undoubtedly the most well know of these is 2AM, a powerhouse ballad group. No one can deny 2AM has talent, the same way no one can deny that the rest of the people in Big Hit also do. Although these groups are usually less promoted and left to the shadows by JYP in preference of the more flashy main stream artist, everyone in Big Hit should have a chance to shine.
Today I will be addressing two recent videos from Big Hit which are both vocally powerful and leave a strong, if somewhat hilarious, message.

Lee Hyun - You are the Best of My Life
Lee Hyun is a member of 8Eight as well as of HOMME (with 2AM's Changmin). This time around we will be viewing his solo activities. In this MV Lee Hyun is a man who judges women by beauty above all, but when he is cursed by an old lady (Changmin) he falls in love with a women who is not close to his ideal, although he sees her as such. Later he realizes that if love exist, it does not matter if the women is not up to par with expectations. The female leads are played by comedian Jung Juri and Nam Jihyun of girl group 4minute.

Kim Jeong Hee ft. Hyuna - Golden Lady 
A song about being an independent women and standing up by herself without the need of a man. The MV is filmed in a hilarious, and exaggerated manner with the help of G.NA and comedian Park Hwi Soon.

Episode 2 tomorrow, because there is still much to see in Big Hit ^^


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